About Us Who are we? We are a program funded by the Florida Department of Transportation and facilitated by the Center for Urban Transportation Research in the University of South Florida. Our aim is encourage households to consider alternative transportation options and reduce vehicle miles driven through the help of trained travel advisors. Our focus is on three neighborhoods in Tampa : Brandon, Town ‘n’ Country and Tampa Heights. We hope to interact with households, develop a thorough understanding of the commute options available in the community and guide you to make positive travel choices. Become a SHIFT partner? If you have a business or organization in one of our SHIFT neighbourhoods and would like to partner with us to encourage households to adapt alternative ways of getting around, please contact us to learn more about how we can help drive the change.